Dr. M. GIRIDHAR KUMAR, is currently working as a Professor& Dean Corporate Affairs, (Ratified, JNTU) GPCET Kurnool, he has about 22 years of experience in teaching and research. He has published research paper in journal of both international and national reputes. He holds PhD degree from Sri Krishnadevaraya University, Ananthapuramu , Andhra Pradesh with HR specialization.

S.No Name of Degree Branch/
Name of College Name of University Year of Passing
1 M.B.A HRM          – Dr. BR Ambedkar Open University 2000
2 Ph.D management Sri Krishnadevaraya Institute of Management Sri Krishnadevaraya University, Ananthapuramu 2017
  1. Management Organization Behavior
  2. Business Research Methods


  • Supervised Learning Algorithms of Machine Learning: Prediction of Brand Loyalty, International Journal of Innovative Technology and Exploring Engineering (IJITEE), ISSN: 2278-3075, Volume-8, Issue-11, September 2019, Pp: 3886-3889
  • Marketing in the Age of Intelligent Virtual Assistant (IVA): Generation- Z Perceptions, Jour of Adv Research in Dynamical & Control Systems, Vol. 11, 07-Special Issue, 2019,ISSN 1943-023X, pp:834-839


  • Entrepreneurship Development of Small and Medium Scale enterprises in back ward district of Andhra Pradesh(PARIPEX-Indian Journal of Research ISSN No: 2250-1991 Impact Factor 5.215)


  • Entrepreneurship Development of Micro, Small and Medium Scale enterprises among the back ward district of Andhra Pradesh(UGC National Seminar on Creativity and Innovation in Management)
  • Role of Gamification in Education(Recent Reforms in Teacher Education Programmes)


  • Employee Engagement Practices in Organized Retail Outlets(Global Journal of Finance and Management ISSN No: 0975–6477)
  • Challenges and Opportunities of Service Sector in India(PEZZOTTAITE JOURNALS ISSN No: 2279-0977)
  • Entrepreneurs Motivational Factors: An Empirical study(PARIPEX – INDIAN JOURNAL OF RESEARCH ISSN : 2250-1991    Impact Factor 1.6714)
  • Impact of B-School Rankings on Talent Pipeline employers Perspectives.( PEZZOTTAITE JOURNALS ISSN No: 2279-0926)
  • Impact of Social Networking sites on Young Consumer Buying Behaviour(Paramount Publications ISBN No:978-93-82163-66-4)
  • Employee Engagement Practices in Organisational Retail Outlets(MSMBESSA)

International Conferences


Year Venue


1 2015 Sri Krishnadevaraya Institute of Management,SK University, Ananthapuramu Creativity and  Innovation in Management
2 2015 Sri Lakshmi Venkateswara College of Education Recent Reforms in Teachers Education Programme
Krishi Sanskriti
Modern Strategies in Management Business, Economy and Service Vis-à-vis Social Sciences
4 2009 Gian Jyoti Institute of Management & Technology Fostering Entrepreneurship in Global Context